Churnlytics
From Raw Signals to Subscriber Revenue
Media and streaming companies are sitting on a goldmine of behavioral data — but most of it goes unanalyzed until it’s too late. By the time a subscriber cancels, the signals of disengagement were visible weeks earlier.
Churnlytics bridges the gap between raw engagement signals and decisive retention actions. Built on the Databricks Data Intelligence Platform, this accelerator leverages a Lakehouse architecture and multi-agent AI to identify at-risk subscribers, recommend personalized interventions, and activate campaigns across every channel — all in real time.
Whether you’re a streaming platform, digital publisher, or pay-TV operator, Churnlytics turns your subscriber data into a proactive revenue defense system.
AI-Powered Subscriber Retention Intelligence for the Data Intelligence Platform
Churnlytics empowers media publishers to unify behavioral, engagement, and subscription data to proactively reduce churn and maximize lifetime value — turning retention into a growth engine.
Real Business Impact
5–15% Churn Rate Reduction
15–25% Increase in Subscriber LTV
Real-time retention campaign activation
An End-to-End Retention Intelligence Platform
Predictive Retention Engine
Deploy scalable churn propensity models leveraging real-time behavioral and content consumption signals. Identify at-risk cohorts before revenue loss occurs.
Subscriber Intelligence Hub
Deep insights into why subscribers churn — content gaps, pricing friction, engagement drops. Segmentation by intent, loyalty tier, and usage pattern.
Real-Time Activation & Experimentation
Trigger personalized retention journeys in real time across email, app push, web, and paid ads. Run live A/B experiments and measure incremental lift automatically.
Multi-Agent Orchestration
A Subscriber Agent analyzes behavior and churn signals while a Retention Agent recommends and activates targeted interventions — all orchestrated by Databricks Agent Bricks.
AI Copilot Interface
Identify at-risk segments, investigate churn drivers in a chat interface, and act on AI-suggested next-best actions — from content recommendations to win-back offers.
Win-Back Campaign Automation
Automatically schedule and launch win-back campaigns for subscribers showing churn signals. Track ROI of each retention strategy with projected outcome modeling.
Ready to Turn Retention into a Growth Engine?
Contact the media and entertainment data experts at Lovelytics today to schedule a demo and see how Churnlytics can transform
your subscriber data into a strategic asset.
Featured Insights
How to Build a True Single Source of Truth for Construction Data with Unified Data Governance
Most construction CDEs stop at project documents. Learn how unified data governance creates a real single source of truth across the enterprise.
What is Databricks Genie One?
What QSR Reports Miss About the Decisions Matter the Most
See how Lovelytics and Databricks connect QSR performance signals to root causes and financial impact, so leaders can act before results slip.
How to Prevent Power Outages & Boost Grid Resilience with Unified Vegetation Management
Learn how vegetation management AI and predictive utility maintenance prevent power outages and boost grid resilience.
Lovelytics Named 2026 Databricks C&SI Energy & Utilities Partner of the Year
Lovelytics earns 2026 Databricks Partner of the Year recognition in Energy & Utilities.
Data Governance in 2026: Things are Changing Very Quickly!
The Energy Leader’s Guide to Data + AI Summit 2026
An energy leader’s guide to navigating grid modernization, agentic AI, and the energy transition at DAIS 2026
Capitalizing on your E-Commerce Partnerships with SKUlytics
Discover how SKUlytics centralizes retail and CPG data into a single source of truth to drive better decisions and higher ROI.
Double Recognition: Reaffirming Our Status as Databricks Brickbuilder Specialists for AI, Security, and Governance
Data Context – The Missing Ingredient Critical for AI Success
Let’s Build What’s Next
Modernizing grid operations takes more than technology. It takes the right partner.
At Lovelytics, we work side by side with utility teams to design solutions that are practical, scalable, and built to deliver value fast. From AI strategy to full-scale deployment, we’re here to help every step of the way.