Communications, Media, Entertainment, and Gaming

Streaming Data to Bring Sports and Entertainment to Life

We know how fast the communications, media, entertainment, and gaming world moves—and that experience matters. We build data and AI solutions that help you connect with audiences, streamline operations, and stand out in a crowded space.

Problems We Solve

Deliver Personalized, Omnichannel Experiences

Unify data across web, mobile, OTT, and in-person touchpoints to tailor content and offers based on user behavior—driving deeper engagement across platforms.

Predict and Optimize Performance

Use AI and predictive analytics to forecast audience behavior, campaign success, and content demand—empowering teams to act faster and smarter.

Resolve Identity and Understand Audiences

Build a complete, privacy-safe view of each user by linking fragmented identifiers—powering segmentation, targeting, and customer lifetime value strategies.

Measure What Matters with Accurate Attribution

Connect media exposure to business outcomes like ticket sales, subscriptions, and purchases—helping teams optimize spend and prove ROI across channels.

Powering the Data Behind the World’s Top Media and Entertainment Brands

  • 8 Fortune 500 companies across music, entertainment, and streaming
  • 10+ gaming studios and production teams
  • 20+ leading advertising and marketing agencies
  • Multiple NBA, NHL, and MLS teams, plus some of the largest casino and sports gaming platforms in the countr

Accelerate Time-to-Value With Our CME Databricks Brickbuilder Solutions

Gamehouse: A Better Way to Connect Data and Players

Gamehouse gives studios a clear, proven framework for bringing together game and community data—creating a full view of their players and performance. With this foundation, teams can improve how they attract, engage, and retain gamers.

Learn more about the Brickbuilder here.

Featured Insights

Dec 24 2025

Tackling the Telco Reliability Crisis: From Reactive Chaos to AI-Driven Resilience

In the telecommunications industry, the pressure has never been higher. As demand for seamless connectivity skyrockets, providers are grappling with aging...
Dec 16 2025

Validating the Shift: How Lovelytics & Databricks Solve the Agent Reliability Paradox

This blog analyzes the recently published Measuring Agents in Production study, identifying the critical engineering patterns that separate successful AI agents from...
practical guide for leaders who need a clear plan for stronger governance in 2026
Dec 09 2025

10 Steps to Updating Your 2026 Data Governance Strategy

It is the holiday season and organizations are preparing to accelerate their new budgets and plans for 2026. With the desire to drive AI use cases and further enable...
From category to data leadership
Dec 02 2025

From Category to Data Leadership: Reflections on My First Two Months at Lovelytics

After more than two decades in the CPG and retail world partnering with some of the biggest brands and retailers to drive category growth, I thought I had seen it all....
Nov 18 2025

What Our LATAM Team Loves Most About Working at Lovelytics

At Lovelytics, our LATAM team brings together talented professionals across countries, cultures, and time zones to deliver innovative, high-impact work.  The...
Nov 11 2025

Taxonomy Agentic AI: Building the Foundation for Smarter Data and AI Outcomes

Across industries, organizations face a common challenge: messy, inconsistent product, parts, and content taxonomies. Whether in manufacturing, retail, CPG, or travel,...
Oct 16 2025

What Our Team Loves Most About Working at Lovelytics

At Lovelytics, our people are at the heart of everything we do. When we asked employees about their favorite part of working here, common themes quickly emerged:...
Oct 09 2025

Gridlytics AI: Transforming Utility Grid Operations with Unified Ontology and Interpretive AI

As the energy landscape rapidly evolves, utilities face unprecedented challenges. Aging grid infrastructure, decentralized renewables, surging demand from electric...
Oct 01 2025

Accelerating Innovation: Philadelphia Union’s Data-Driven Journey to Dominance

Driven by Data, United for Victory In the high-stakes world of professional sports, every detail can make or break success. The Philadelphia Union, a formidable force...
Sep 30 2025

Customer Story: Locality Is Changing Local Advertising with Audience Intelligence

Scaling local advertising has always been hard. Fragmented workflows, rising costs, and limited ownership of audience data slowed progress. Locality has set out to...

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At Lovelytics, we are dedicated to helping CME companies thrive in a data-driven world. We want to discuss your data needs and embark on a journey toward audience delight, content excellence, and industry leadership. Contact us today.