Resources
Customer Story: Locality Is Changing Local Advertising with Audience Intelligence
Scaling local advertising has always been hard. Fragmented workflows, rising costs, and limited ownership of audience data slowed progress. Locality...
How Locality Is Redefining Local Advertising with Unified Audience Intelligence
Campaign planning, audience activation, and measurement have long been handled in silos. Teams jump between platforms, vendors, and manual processes....
Deploying an AI Governance Council Actually Improves Innovation
Throughout my career, I’ve frequently encountered the notion that governance impedes innovation. However, in practice, the reality is quite the...
Why “Data as a Product” Is the Shift Business Leaders Need Now
Most companies don’t have a data problem. They have a data usability problem. You have data. Lots of it. But...
It Is Time for Every Organization to Embrace AI Governance
AI or Artificial Intelligence is no longer a concept from sci-fi movies. It is now a full reality that is...
Enhancing Product and Retailer Taxonomy with Generative AI on the Databricks Data Intelligence Platform
The Evolving Role of AI in B2B E-Commerce Data is the backbone of B2B e-commerce, powering everything from seamless transactions...
Beyond Prompt Engineering: Building Agentic Workloads with DSPy, MLflow, and Databricks
AI Agents are rapidly becoming the organizing principle for how enterprises build and scale generative AI solutions. These agents are...
Data Quality = AI Readiness: Clean Data Must Be Your First AI Investment
In the rush to implement AI, many organizations overlook a foundational truth: you cannot have AI success without data quality....