Healthy Eyes Advantage wanted to make things easier for its sales team. The company serves thousands of eye care professionals. Each day, Healthy Eyes salespeople visit and engage with physicians and their offices across the U.S. The Healthy Eyes sales team uses...
Decision Makers Don’t Understand The Model Companies around the world are using data science to revolutionize their business. They’ve hired data scientists to build models for predictive sales forecasting, detailed customer analysis, and more. These skilled...
There’s money to be made in data, and more companies are pursuing this growing revenue stream. These organizations own or acquire data, create pre-packaged analytics on top of it, and sell it to their clients as a pre-built, interactive solution. Doing so makes money,...
Diving Headlong Into Social Media The World Bank knew where they wanted to be, but they didn’t know how to get there. The organization, which provides financial support to developing countries, had millions of subscribers and followers scattered across its newsletters...
